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During the COVID pandemic, a senior leadership conclave was hosted in a metaverse environment, offering free-roaming, realistic settings for seamless one-on-one interactions.
With COVID restrictions in place, hosting an in-person senior leadership conclave became impossible. The goal was to create an interactive, immersive virtual space where senior leaders could meet, network, and discuss strategies in real-time. A traditional video conference lacked the necessary engagement, so a dynamic metaverse environment was needed to enable free movement and personalized interactions, replicating the feel of a physical event.
Realistic Metaverse Design
EMB designed a highly immersive, realistic metaverse world that replicated the feel of an in-person event, allowing free-roaming for participants.
One-on-One Interactions
The metaverse allowed leaders to easily engage in one-on-one interactions, enhancing networking opportunities and enabling private discussions.
Seamless Navigation
The environment was built with intuitive navigation, allowing participants to explore the virtual space and connect effortlessly with others.
High Engagement Features
EMB integrated dynamic features such as personalized avatars, discussion zones, and breakout areas, making the virtual experience more engaging and interactive.
The metaverse environment enabled dynamic interactions, enhancing engagement and networking opportunities for senior leaders during the virtual conclave.
The metaverse environment increased leadership engagement by 73.4%, facilitating more interactive discussions compared to typical virtual conferences.
One-on-one interaction features boosted networking efficiency by 67.8%, making meaningful connections more accessible in the virtual space.
Participants spent 55% more time in the metaverse conclave, drawn by the immersive, free-roaming design that made interactions more engaging.
Conclusion
EMB successfully designed a metaverse environment that enabled senior leaders to connect during the COVID pandemic. The free-roaming, realistic setting allowed for deeper engagement and efficient networking, with a 73.4% rise in interactions and longer participation time. This innovative solution provided a seamless virtual alternative to physical events, ensuring leaders could still meet and collaborate effectively.
